Evyap Sabun, Yag, Gliserin Sanayi ve Ticaret A.S. (Evyap
Soap, Oil, Glycerin Industry and Trade Inc.) is one
of the fundamental companies of our country. Mehmet
Rifat Evyap, the founder of Evyap Inc.,
started soap production in Erzurum, in 1927.
As Mehmet Rifat
Evyap, who brought the raw material
required for the production from Izmir and Istanbul,
faced frequent problems on the matter; he left his soap
manufacturing house in Erzurum and started production
in Vanikoy in August 1943 in order both to broaden his
vicinity and to ensure an easier raw material supply.
The raw materials, then, were transferred by boats were
distributed to the dealers in Tahtakale through the
same means upon production.
Mehmet Rifat Evyap,
in the mean time, went into machine – based production
jointly with another soap company, maintaining production
in Istanbul. He continued the production in its mills
in Ayvansaray and Tahtakale upon the withdrawal of his
partner after a while. Evyap, which, then, moved its
facilities to Silahtaraga, began to maintain its operations
in it new place from 1958. The DURU
brand soaps were introduced in 1967. The first TV commercial
advertisement project was carried out for ARKO
in 1971.
The foundation of the new factory in Ayazaga was laid
in 1975. The production operations were moved to the
factory in Ayazaga, in 1980. The commercial advertisements
for the DURU brand were introduced
in the early 1980s. The first large – volume exportation
is performed to Iran with AMBER brand
soaps.
Mehmet Rifat Evyap,
our founder, leans the fundamentals of Evyap on 3 golden
rules;
- The most valuable awards we may ever have in return
to our producing products at superior quality are
the reliance and adherence of our consumers for our
brands.
- The reliance and the adherence of our consumers
necessitate producing the best products, and the obtained
profit should be converted into investments. Quality
is the top priority in Evyap. Therefore, the state
of the art technology should be used under every condition
in order to produce products at superior quality.
- The best quality products should be produced and
offered to consumers for reasonable prices.
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